Sisi Lain Perempuan Dalam Sorotan Media Tinjauan Teori Kelompok Bungkam (Muted Group Theory-MGT)

UNSPECIFIED (2013) Sisi Lain Perempuan Dalam Sorotan Media Tinjauan Teori Kelompok Bungkam (Muted Group Theory-MGT). Journal Gender. ISSN 2087-9830

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Abstract

Conceptually, the purpose of journalism embodied in the editorial policy of the media. Unfortunately, contextually, the efforts to disseminate the values of gender equality and gender equity in editorial policy was defeated by the ideology of capitalism. The man who get benefit from patriarchal ideology has been used by capitalism to work together to preserve the structure of unequal gender relations. Preservation in inequality relationship is not only made women increasingly subordinated, but also led to the subordination of women by women themselves. This can be seen in advertising as evident from the position occupied by women, on the one hand, women are in affirming a tool of persuasion in the image of a product and on the other hand women are consumers who consume the products of capitalism. In this aspect, communication put men as the center and women are only their/men’s shadow. Male dominance occupies all public spaces, from to be decision makers to choose main actors, to be placed in the front, to have lot of opportunities, and to have more available time. If the whole issue places men as an actor and the most dominant owner access, the women are not aware that they have been struck dumb.

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